Businesses that utilize innovative technologies often come
out better prepared to compete as they grow. This is why many companies are
constantly looking for innovations that improve operations and reduce costs.
small businesses like yours can take advantage of new technologies as well -
just follow our tips.
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Being an early adopter
One of the biggest factors in determining how successful you
will be in the SMB exploit new trends is how early you get in. Careful
investment in buy-in source with high and / or long-term commitments. Focusing
on low cost IT solution that allows you to test and see how well they work for
you, and also let you pull out without suffering heavy sunk costs.
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Invest in the right tools
new tech can be expensive, so how one can take advantage of
emerging technology trends without spending too much? The trick is to repurpose
existing technology to do the same thing with the new technology.
For example, John Deere has sold farm equipment for more
than 150 years, with no signs of slowing down. When the Internet of Things
(IOT) craze began, John Deere think that IOT will change the way they serve
their customers' vehicles. But instead of shelling out money for new IOT
devices, they simply use a mobile device that is already available and GPS
technology. This tactic enables brands to jump ahead of their competition, especially
those who choose to wait for the price drop in new technology.
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Synergy tech to your business model
With a bit of creative brainstorming, most business models
can truly integrate new technology into their processes. For example, at first
glance, it appears that clothing retailers have no use for AI that has the
ability to learn deep.
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Preparing difficulties that may
new tech inherently comes with the implementation and
integration difficulties. But what if you can not find a way to products or
services to directly interact with the new trends on? The next best thing is to
provide solutions to the problems presented by it. Are interact with popular
applications or activity takes a lot of battery of mobile devices? Remind
passers-by that the outlet is available to the customer, or that you sell
mobile phone battery packs. Does it need to drive all over town? Inform
customers of your latest car rental promotions. Sometimes only associate
ourselves with sufficient trend.
Not sure how to integrate your business with the latest
technology fad? Turning to us - we are expert on all things technology-related,
whether it is a machine learning or Oculus Rift. No question is too trivial -
consult with us today!
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